Traditional methods of economic development and employee recruitment and retention in Prince George has met with varying success. There is mounting concern regarding the challenges encountered in recruitment of key personnel, skilled employees and specialists across various industries. This challenge has significant impact on employers of all sizes and affects the local economy in addition to the social aspects of the community. Quality of life factors in the community is becoming an important factor in employee recruitment and retention, and relevant literature suggests that quality of life is becoming an increasingly important consideration in modern business location decisions.